Axioms Ten

 

That towering giant of product & interface design, Dieter Rams, whose tenure at Braun yielded so many seminal pieces of industrial design, espoused what he called his 'Ten Principles of "Good Design"':

  • Good Design Is Innovative
  • Good Design Makes a Product Useful
  • Good Design is Aesthetic
  • Good Design Makes a Product Understandable
  • Good Design is Unobtrusive
  • Good Design is Honest
  • Good Design is Long-lasting
  • Good Design is Thorough Down to the Last Detail
  • Good Design is Environmentally Friendly
  • Good Design is as Little Design as Possible

Oh, that our politics was as wisely guided as this...

Comments

  1. Or Occam's Razor, for those who conserve their breath!!:)
    JHS

    ReplyDelete

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